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Steve Gee's Articles in Business Management

  • What is Customer Service?
    You could answer the question "What is Customer service" by saying that it is about "exceeding" the expectations of the client, not just "satisfying" them. This is not just about the product or service that you are selling; it's about looking after the people buying them from you too...
  • Corporate Gift Ideas - The Minefield
    What a minefield! Your business has had a good year and you have decided to remind your loyal customers about how important they are to your business. Hopefully they will continue to buy from you in the future too. The trouble is, looking on the Internet; there are thousands of different corporate gift ideas to choose from that you could give away as freebees. So, what questions do you need to ask yourself and what are some of the options?...

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