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Malcolm Brown's Articles

  • Using A Client Extranet For Efficient Online Collaboration
    Efficient collaboration with clients is essential for any service firm. Traditionally, collaboration has focused on face-to-face meetings, supported by email to share work in progress.

    Over the past several years, a new tool has grown in popularity: the client service extranet. While face-to-face meetings remain the most effective (and essential) collaboration tool, extranets have replaced email as the favored forum for sharing and organizing the vast number of documents t...
  • Intranet Implementation: The Advantages Of A Web-Based Solution
    The traditional approach to implementing an intranet is to purchase a software package, modify it for your needs, and install it on your system.

    Over the past few years, another option has grown in popularity – the implementation of a web-based solution.

    As you consider the choice between installed software and a web-based intranet, here are some considerations:


    1. The most important requirement of any intranet is that everyone uses it.

    To assure broad-based par...
  • The Email Alternative: Using An Extranet For Online Document Sharing
    Why is an extranet better than email for sharing documents? The answer is simple: email is perfect for one-to-one communication, but not ideally suited for groups engaged in project collaboration.

    Most e-mail programs provide little – if any – effective way to prioritize your messages and attachments. Everything arrives in the same place, in the order in which it was sent.

    With an extranet, all project related documents are automatically captured within a folder dedicat...
  • Extranets For Advertising Agencies
    Ideally, clients and agencies have aligned interests, and they usually do. Today there are real challenges to that important alignment, forcing clients and agencies to look for new and better ways to collaborate. Enter easy-to-use, web based extranets.

    What is an extranet?

    Specifically, an extranet is a private web site that provides a secure environment for a select group of users to share documents and information.

    Although it is accessed through a web browser, su...

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