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Halstatt Pires's Articles in Internet Marketing

  • Server Stats – Analyzing Traffic To Your Site
    Analyzing traffic to a site is a key factor in tweaking search engine optimization and marketing campaigns. Determining how people get to your site is critical. Surprisingly, few sites take advantage of the data available on their servers.
  • Moving To The Next Level With Adsense
    When you first start promoting Adsense on your site, the potential is obvious. After a few months, however, you need to move to the next level to maximize revenues.
  • The Basics of Google Adsense
    Google Adsense is a unique program that can produce a lot of revenues over time if you are patient. Here is an overview of the basics of Google Adsense.
  • Keyword Tracking
    Keyword tracking allows a site owner to know what keyword searches are resulting in sales. Search term information can be logged into a database and presented to web site owners in a meaningful format. This data can be used to see which keywords are producing the most sales per search and to determine where to focus web marketing.
  • Increasing The Perceived Value of Your Product or Service
    Whether online or offline, small businesses often show little faith in the quality of their service or product. Instead, they tend to focus on the limitations and lower their prices. This natural insecurity can lead to disastrous financial results because lower prices cripple your return on investment.
  • Improve Conversion Rates With Content
    Your site is fast and getting traffic, but conversion rates are disappointing. You may have problems with the tone of your content.
  • Google – A Bit of History
    The first question most people have is, “What the heck is a “Google?”
  • The Advantage of Going After A Nook On The Web
    Focusing on a nook to the exclusion of everything else is a tremendous way to make money.
  • Web Marketing – A Look Into The Crystal Ball
    It may be hard to believe, but the Internet as we know it is just over 10 years old. So, what does the crystal ball show us about the coming evolution of web marketing?
  • Marketing on Search Engines – Getting the Biggest Bang for Your Buck
    With its global audience, the Internet provides a unique revenue generation platform with search engines. This is where your business will be made or thrown on the refuse pile.
  • Search Engines and Small Markets
    If your business is focused on a very particular, small market, you are going to love search engines. The more focused you are, the easier it is to win on the engines.
  • Making Big Money By Going Small on the Nets
    You will hear over and over that the quickest way to find success on the net is to find an area with little competition. I second this advice.
  • One Philosophy [Rant] on Online Marketing
    When is a beautiful model in a publication not really a beautiful model? When someone has played funny with the image!
  • The Internet is Used 24/7, But Timing Still Matters
    With so much information on the net regarding Internet marketing, identifying the best approach is difficult. Following is a discussion of the timing issues you should keep in mind.
  • Is Branding a Legitimate Internet Marketing Strategy
    Internet marketing is all about hard results, not generic concepts of branding. Still, there are ways to go about branding your product or service on the net without spending a fortune.

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