How to get a Free Car – The Car Wrap Marketing Explained By: James Drake
'GET A FREE CAR'. Does this really work? I too was very skeptical when I read this advertisement on an internet website. However at the time my lack of finances (I had just got out of college) and simple curiosity, led me to invest in this program since I desperately required a vehicle. Surprise Surprise, 2 months I had a new Nissan for Free! 'How is this possible ?' You will be asking yourself. Well, once I explain the concept you will realize that this is not such a far fetched idea after all. Its simply a marketing tool. Imagine, a multi-national company wants to invest in a billboard in a prime location in the hub of an busy city. This must them costs thousands of dollars each year for every single board. Moreover, this form of marketing is very static and once people get used to this advert they simply don`t take notice of it anymore since it comes second nature to the space itself. Now imagine, if the same company were to acquire a vehicle, wrap it up with their own logos and colorful adverts and lend the car to Mr.X who lives and works in the city. Mr.X gets to use the car for free, for say a period of say 3 years - all he has to pay for is fuel and insurance (many times companies may also pay for maintenance and cleaning). Mr.X is happy because he has a brand new free car, and the company is happy since they have a mobile billboard which cries out for attention everywhere Mr.X goes ! What is more after 3 years Mr.X applies for a new car and the company sells off the car on the second had market hence recuperating part of their expenses. This definitely is a Win Win situation and is much more effective arvertising. Such a concept is generally known as 'wrapped vehicles advertising'. 'What is the catch?' you may ask. Well given the fact that the company are giving away the car as an advertisement, do not expect such advertisements to be discreet small logos. they actually are quite loud and are intended to everybody`s attention. You are not allowed to remove these since at all times the car remains the property of the company. I personally think that the car actually looks quite cool and distinct. Moreover, it is a very small price to pay considering I got a FREE vehicle. In addition, other companies may pay you up to $500 a month to simply stick on Ads on your existing vehicle. My buddy Ray is planning of sticking on a couple of ads on his new car, and once he pays it off his car loan (in a year or so), he will remove these. This way he would be owning the car which actually paid for itself . ever heard of that! 'Where does one start and how does it work ?' Once I subscribed to the website register, I was given access to companies all over the world that offer this amazing service. All I required to get access to our member area is only a one-time fee of $25. I then applied to the company that best fits the car of my choice. The best way is to try a couple of companies so as to get a car as fast as possible, don't be too choosy. You can always get another better car later. 'Why did I need to apply subscribe?' Before actually subscribing I tried to find this service for free. I must have spent about a whole week researching the internet yet came up with nothing. This is a very new business, and companies offering these cars have very limited spaces which they do not advertise directly on the net. On the other hand, the online register website companies have done the research for you. They update their database continually, and from what I understand companies actually pay to get on this register. They are simply the leaders in this business. The one time fee is simply to cover admin charges. Free Resources In a separate article titled 'Car Wraps. A simple method to get a Free Car' I have listed some 18 companies which offer such services (visit the links in my author resources). You may check these out to see if they actually cover your area, however I would greatly advise on joining Free Car Company to get hundreds of more options
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